Big Screen Art

Commissioned by Apple TV, we hired professional Procreate artists to paint new series key art using only their iPad. Artwork went live in platform as a week long tile takeover. We then deconstructed each poster into tappable tips for fans to follow along on Instagram.

Date

Feb 2021

Scope

Brand, Digital

^Role^—^{Design / Art Direction}

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^{Creative Director — Greg Greenberg}

^{Assoc. Creative Director — Pierce Thiot}

^{Assoc. Creative Director — Kathleen Swanson}

^{Art Director — Patty Toner}

^{Illustrator — Janice Sung}

^{Illustrator — Phantom City}

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